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Documentary video that turns complex, public-interest subjects into clear, human stories — in English and Spanish. We work directly with kids and create alongside them, for audiences that include children themselves and the adults who care for and educate them. It's why San Diego's leading youth and education institutions — Children First Collective, Girl Scouts, La Jolla Country Day — turn to us.
For San Diego's Community Choice energy provider — a JSR Strategies client — our team captured documentary scenes and B-roll across the region, from the coast to inland neighborhoods, and cut the hero film that now leads the utility's website (playing above). It tells an energy story through real people and real places.
A child-care coalition needed to move a systemic, hard-to-feel issue from policy circles into the public conversation. We serve as their full-service video newsroom — turning dense economic and policy content into stories that families, kids, and decision-makers actually absorb. We put real providers and real kids on camera, in English and Spanish.
The Child Care Blueprint
Provider Story: Eva De la Cruz
Provider Story: Ángeles Herrera — in Spanish, subtitled
Provider Story: Sandra Cumplido
Provider Story: Mary Ann Canales
Kids Answer Questions
We Choose Care (campaign film)
We embedded with Girl Scouts across summer camp and the Balboa Park campus — following girls through high-adventure challenges and quiet moments of mentorship, and interviewing staff, volunteers, and the girls themselves. A two-film pilot for the Urban Campout fundraiser became an ongoing photo and video retainer documenting youth-education programs.
For La Jolla Country Day School's centennial, the school wanted its 100-year story told through a human lens rather than a timeline. We produced The Legacy of Louise Balmer — an anniversary film built around the school's founder — weaving interviews with past and present leadership together with archival material to bridge a century in one clear, moving narrative. It became the centerpiece of the school's anniversary celebration.
To mark 25 years as one of San Diego's signature arts campuses, Arts District Liberty Station needed a film that captured the District's cultural value for funders and the public. We produced its 25th-anniversary story alongside an ongoing artist-profile series — including interviews conducted in Spanish, translated and subtitled so the work reaches every part of the community.